Changemaker spotlight: Driving a digital future for our customers

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At IAG Cargo, we’ve embraced a digital-first approach to create new opportunities for our customers today, streamline operations, and stay ahead of tomorrow’s challenges. The latest milestone in our digital transformation journey is a bold new commitment: ensuring customers always receive the best available price when they book online.

Leading this charge is our Head of Digital Sales, Daniel Rodriguez Jimenez. In this exclusive interview, Daniel shares how we’re reimagining the customer experience and his vision for a smarter, faster future—where digital sales are more intuitive, powerful, and customer-led than ever before.

A Vision for Digital Sales Transformation

Daniel joined IAG Cargo seven years ago, bringing with him a deep understanding of what customers value most: speed, simplicity, and reliability. Since stepping into his role as Head of Digital Sales at the end of 2024, he’s been focused on transforming the online booking experience to meet the fast-changing demands of today’s logistics landscape.

His vision is clear: to develop tools that make booking cargo faster, easier, and more dependable for customers worldwide. “Our customers are at the heart of everything we do,” he says. “By listening closely to their feedback and staying agile in a rapidly evolving market, we’re building a platform that truly works for them.”

Standing Out in a Competitive Market

In air cargo, every second counts—and so does every penny. IAG Cargo’s enhanced digital platform delivers on both. Customers booking through IAGCargo.com now benefit from real-time, tailored pricing, ensuring the most competitive rates every time.

“Our new pricing tool is always working in the background,” Daniel explains. “It responds instantly to market conditions to ensure our customers always get the most competitive price.”

But price is just the beginning. Our digital-first approach gives customers greater autonomy with the power to manage, modify, and track shipments—all in one convenient online platform. Whether you’re booking loose or unitised cargo, IAGCargo.com offers:

• Instant access to the best available rates

• Booking in under two minutes

• The ability to amend or cancel shipments online

• Real-time tracking for full visibility across our global network

Innovating Today for Tomorrow’s Cargo

Historically, the air cargo sector has lagged in digital adoption—but that’s changing fast. “We’re closing that gap by using data to drive every decision,” Daniel says. “It’s helping us better understand customer behaviour and accelerate digital transformation.”

Looking ahead, Daniel is focused on scaling innovation across every digital touchpoint. AI and machine learning are already helping to automate internal processes and enrich customer interactions.

“Our mission is to future-proof our operations,” Daniel concludes. “It’s not just about meeting today’s expectations—it’s about staying one step ahead.”

With continued investment in digitalisation, IAG Cargo is setting the standard for what’s possible in air freight. Whether it’s your first shipment or your thousandth, booking with us online is now smarter, faster, and more flexible than ever.

Visit IAGCargo.com to book your next shipment today.

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